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In a few hours from now, to complete his brilliant return to the Tour de France, Lance Armstrong will ride into Paris on a bicycle decorated for him by artist Damian Hirst."Hirst customized a Trek Madone with a gorgeous array of real butterflies from the frame down to the Bontrager rims, which also bear a repeating pattern of the willowy creatures. Eschewing the traditional LIVESTRONG yellow in favor of bright shocking pink logos all around, Hirst brings even more attention to the cause in a colorscheme that can be easily read at nearly any distance (or speed)."
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In the Tour's opening time trial on July 4 Armstrong rode a bike with a stroboscopic rear wheel designed by Marc Newson. Since then he has ridden bikes decorated by Shepard Fairey, Yoshitomo Nara, Kenny Scharf and, mostly, by New York street artist Kaws. The Hirst bicycle is his sixth.
The Bikes of STAGES will be auctioned on October 2nd in NYC, with proceeds from the sales going directly to The Lance Armstrong Foundation to help fund cancer outreach, awareness, research, and advocacy.
There is also a concurrent STAGES exhibition in Paris with art contributed by 20 artists. The proceeds from this will also benefit the LIVESTRONG initiative.
Armstrong makes riding an art form
Scott Reyburn, London
July 23, 2009
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STAGES
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This post is for my hero Christine, a four time cancer survivor and a great admirer of Lance Armstrong's achievements.
This bright drawing is also for her, of her :
This bright drawing is also for her, of her :
click image to enlarge